Sales Department Consulting

Discover our sales consulting services: department assessment, process mapping, customer experience optimization, and sales training.

What does a sales consulting firm do?

A sales consulting firm is specialized in designing improvements for your marketing and sales departments.
We start with a full business analysis to understand your company, industry, and competitors.

We focus on aligning both departments to create a strategy that increases demand, improves conversion rates, and enhances the perceived value of your product.

Time comercial realizando reunião com consultoria

How we deliver sales consulting

A 360º evaluation of your sales department, including:

  • Team structure and headcount

  • Roles and salaries

  • Systems and tools used

An assessment to identify the cognitive preferences of each team member.
We analyze:

  • Logical vs. emotional decision-making styles

  • Whether the person is more of an idealist, executor, communicator, or organizer

After mapping the structure and behavior of your team, we work with management to:

  • Set clear sales goals

  • Create a tailored action plan for the department

We help you structure your sales operations through:

  • Process mapping

  • Defining job roles and compensation

  • Sales department org chart

  • KPI definition by team

  • Commercial policy structuring

  • CRM implementation

For companies with a marketing team
We hold alignment meetings to understand the marketing workflow and suggest improvements for better synergy with sales.

For companies without a marketing department
We provide a strategic marketing assessment and, if needed, help design the structure, roles, and responsibilities for a new marketing team.

Workshops and sessions for sales leaders and teams covering:

  • Sales techniques

  • Sales management strategies

  • Emotional intelligence in sales

  • Personal branding

  • Sales-driven marketing skills

We provide clear progress reports throughout the project, keeping leadership informed on every step and improvement made.

Sales consulting for B2B companies

We offer custom strategies built from a detailed diagnosis. Our team of experienced consultants will help you identify opportunities, streamline operations, and strengthen customer relationships. Let’s turn your challenges into growth and take your business to the next level.

Our
Clients

We build long-term relationships. Here are some of the brands that trust our work.

Optional services in our sales consulting projects

CRM Implementation

We implement CRM systems to track sales, support management, and increase control over the entire commercial process. Sales teams become more strategic and better organized.

Marketing Automation

We help companies automate complex tasks like email campaigns, lead nurturing, and multichannel engagement to boost marketing efficiency.

Networking Consulting

Networking is one of the most powerful tools in B2B sales. We teach your salespeople how to build genuine, strategic connections without sounding transactional.

Sales Support Materials

We identify the materials your team needs during the sales process and produce tailored content—both digital and print—for each situation.

Professional Photos

Through our trusted network, we connect you with professional photographers who help elevate your team’s presence in online interactions.

LinkedIn Training

LinkedIn is today’s top B2B platform. We teach your team how to configure, optimize, and grow their profiles to boost reach and credibility.

Serviços complementares

Contact

Rely on Burian to innovate and grow your business with structured, modern sales consulting.

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